A Complete System—Not Just a Set of Tips
Built by Orthodontists, For Orthodontists
Empower Your Team. Scale Without Burnout.
Course Description
SMARTA Ortho Solutions is a comprehensive, step-by-step system designed to help orthodontists unlock the full potential of the Align™ Digital Platform. Built by practicing orthodontists, this program moves beyond theory to deliver practical, scalable solutions for every stage of the digital journey—from first click to final retainer. Through six foundations—Connect, Scan, Plan, Treat, Monitor, and Retain—you’ll build a fully integrated, team-driven workflow that increases efficiency, reduces refinements, and empowers your practice to grow without burnout. You’ll walk away with: ✅ A repeatable system for patient acquisition and conversion ✅ Confidence in your biomechanics and ClinCheck® planning ✅ Tools that train your team to lead every visit with clarity ✅ Digital workflows that improve outcomes and engagement ✅ Scalable strategies for retention, virtual care, and recurring revenue ✅ This isn’t just about giving you information. It’s about transforming how you practice.

Dr. Marta Baird
Dr. Marta Baird runs a vibrant boutique orthodontic practice in Pleasanton, CA, where over 90% of patients are treated with Invisalign. She continually refines workflows and Invisalign techniques to streamline care and elevate outcomes. Beyond private practice, she teaches as an Assistant Clinical Professor at the University of the Pacific’s Arthur A. Dugoni School of Dentistry. As Course Director for "Clear Aligner Treatment" and "Principles of Orthodontics," Dr. Baird brings clinical expertise and genuine enthusiasm to her teaching. Her mission is to craft systems that deliver stunning results with consistency, clarity, and efficiency.

Dr. Sam Lee
Dr. Samuel Lee is a Diplomate of the American Board of Orthodontics and a Diamond Plus Invisalign Provider. He co-manages two private practices and has served as a clinical assistant professor at USC’s Herman Ostrow School of Dentistry, where he also completed his orthodontic residency and Master’s in Oral Biology. With a strong focus on practice efficiency, systems design, and marketing strategy, Dr. Lee helps orthodontists streamline their workflows and scale their impact through thoughtful digital integration.
Curriculum
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1
Welcome
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Welcome to SMARTA Ortho Solutions: Unlock The Full Potential of the Align™ Digital Platform
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Before we get started, we’d love to know a little about you. This helps us connect your learning with the right resources and support.
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2
1.0 Connect Foundation Introduction: Making Sure Patients Know Who You Are - And Why You Matter (3 min)
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Introduction to the Connect Foundation (3 min)
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1.1 Connect Key 1 Solidify Your Business Brand (14 min)
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Introduction to Connect Key 1 (1 min)
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Branding That Connects (3 min)
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Define Your Practice Vision (7 min)
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Build A Team That Lives The Brand (3 min)
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1.2 Connect Key 2: Tie your brand to the Align™ consumer marketing (28 min)
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Introduction to Connect Key 2 (2 min)
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Community Engagement and Events (16 min)
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Online Marketing That Connects (10 min)
- Free - Digital Connection using Social Media Free preview
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Request for Partnership with a Business
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Request for Partnership with a School Letter
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PTA President's Club Welcome Letter
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1.3 Connect Key 3: Build scalable marketing systems to keep the practice growing (18 min)
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Introduction to Connect Key 3 (1 min)
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Systematize Your Growth (11 min)
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Measure What Works (4 min)
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Create Events That Are Scalable (2 min)
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Connect Foundation Quiz
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6
2.0 Scan Foundation Introduction: A Mindset Shift – Your iTero™ Is More Than a Scanner (11 min)
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Introduction to the Scan Foundation (11 min)
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2.1 Scan Key 1 The Digital Snapshot: How to Capture the Right Records in Minutes (46 min)
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Introduction to Scan Key 1 (1 min)
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The Digital Snapshot - Getting Started (12 min)
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Capturing Photos on the Invisalign® Practice App (4 min)
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10 Pearls to Photo and Video Capture Success
- Free - Tools for Capturing High-Quality Photos in the Invisalign® Practice App Free preview
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Invisalign® Practice App Photo Sequence and Lighting
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Capturing Invisalign® Smile Video (4 min)
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The Composite 8 (5 min)
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Align™ Oral Health Suite For Treatment Coordinators (18 min)
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Taking the next step (2 min)
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Invisalign® Practice App Implementation Checklist
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Treatment Coordinator Implementation Checklist
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2.2 Scan Key 2 Visualize to Motivate: Driving Decisions with iTero Tools (27 min)
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Introduction to Scan Key 2 (1 min)
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Invisalign® Outcome Simulator Pro (12 min)
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Invisalign Smile Architect™ on iTero® Scanner (10 min)
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Align Oral Health Suite™ tools to sustain momentum (4 min)
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New Patient Flow with iTero® scanner tools
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Invisalign® Outcome Simulator Pro Implementation Checklist
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9
2.3 Scan Key 3 Follow-Up That Closes the Loop (15 min)
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Efficient Follow-Up Workflows (15 min)
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Video Script to Patient
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Follow up Implementation Checklist
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Scan Foundation Quiz
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10
3.0 Plan Foundation Introduction: A Systematic Approach to ClinCheck® Treatment Planning (2 min)
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Introduction to the Plan Foundation (2 min)
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11
3.1 Plan Key 1 Invisalign Biomechanics (2 hours 18 min)
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Introduction to Key 1 (4 min)
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SmartForce™ Features (34 min)
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StartTrack™ Material (8 min)
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SmartStage™ Technology (4 min)
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Anchorage & Attachments (54 min)
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Protocols by Occlusion Type (26 min)
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Evolve Your Systems (8 min)
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SmartForce™ Feature Overview
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12
3.2 Plan Key 2 Systematic Approach to ClinCheck® Treatment Planning (60 min)
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Introduction to Key 2 (1 min)
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ClinCheck® Checklist (27 min)
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Global Clinical Preferences and Invisalign® Personalized Plan (33 min)
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3.3 Plan Key 3 Invisalign Smile Architect™ (49 min)
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Invisalign Smile Architect™ (44 min)
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Case Example: Invisalign Smile Architect™ (5 min)
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Plan Foundation Quiz
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4.0 Treat Foundation Introduction: From Plan to Practice: Building Systems that Support Your ClinCheck® Treatment Plan (2 min)
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Introduction to the Treat Foundation (2 min)
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4.1 Treat Key 1 New Patient Experience (28 min)
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Introduction to Key 1 (1 min)
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Getting the aligners delivered on time (8 min)
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Systematize Bonding Day (19 min)
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4.2 Treat Key 2 Systematize Your Visits - Chair Side Techniques (79 minutes)
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Introduction to Key 2 (10 min)
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Interproximal Reduction Timing, Tools and Technique (20 min)
- Free - IPR Shopping List Free preview
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Invisalign® Palatal Expander Protocol (14 min)
- Free - 5 At-Home Keys to IPE Success Patient Guide - Dr. Lee Free preview
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Invisalign® Mandibular Advancement with Occlusal Blocks (20 min)
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CBCT Upload Step By Step Process (4 min)
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Attachment Removal Procedure and Technique (11 min)
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Debond Burs and Procedure PDF
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4.3 Treat Key 3 Managing Additional Aligners (45 min)
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Introduction to Key 3 (15 min)
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Additional Aligner Scan Visit (6 min)
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Additional Aligner Prescription Protocol (13 min)
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Additional Aligner RX Types PDF
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Additional Aligner Case Review Example (6 min)
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Why Have An Invisalign Success Agreement (5 min)
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Invisalign Success Agreement Sample
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Treat Quiz
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18
5.0 Monitor Foundation Introduction: Track with Purpose: Drive Progress and Practice Performance Through Digital Monitoring (3 min)
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Introduction to the Monitor Foundation (3 min)
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5.1 Monitor Key 1 Schedule Optimization (19 min)
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Introduction to Key 1 (3 min)
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Optimizing Your Time (7 min)
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Virtual Care As a Scheduling Leveler (9 min)
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5.2 Monitor Key 2: Virtual Care Coordinator (15 min)
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Introduction to Key 2 (1 min)
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Identify the Role of Virtual Care Coordinator (5 min)
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Virtual Care Coordinator Workflow (9 min)
- Free - Virtual Care Success Agreement Free preview
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Virtual Care Program Coordinator's Guide
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Virtual Care Coordinator Protocol Advanced
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Virtual Care Coordinator Time Management
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Patient Dismissal Letter
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5.3 Monitor Key 3: Create Connection and Accountability With Virtual Care (24 min)
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Introduction to Key 3 (1 min)
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Virtual Care As A Relationship Builder (11 min)
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Create Engagement with Virtual Care (12 min)
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Team Instructions to onboard VC Patients
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Patient VC Intro Packet
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Invisalign® Virtual Care Instructions
- Free - Patient VC Handout "Why Virtual Care" Free preview
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Monitor Quiz
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22
6.0 Retain Foundation Introduction: Beyond the Finish Line: Turn Retention into Lasting Value and Touch-Up Opportunities (5 min)
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Introduction to the Retain Foundation (5 min)
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6.1 Retain Key 1: Why Vivera™ retainers beat any other retainer (17 min)
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Introduction to Key 1 (2 min)
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Why Vivera™ Outperforms Others (7 min)
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Clinical Consistency and Patient Trust with Vivera™ (8 min)
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6.2 Retain Key 2: Build a Retainer Subscription Program (23 min)
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Introduction to Key 2 (2 min)
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Subscription Strategy and Revenue Model (8 min)
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Vivera™ Retainer Subscription Workflow and VRS Coordinator (9 min)
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Vivera™ Retainer Subscription Growth Projections (4 min)
- Free - Vivera™ Retainer Subscription Brochure Free preview
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Retainer Subscription Coordinator Guide
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6.3 Retain Key 3: Pair Retention and Touch-Up Solutions With Marketing Events (24 min)
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Introduction to Key 3 (2 min)
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Touch-Up Solutions That Bring Patients Back (11 min)
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Marketing Events That Build Loyalty and Buzz (11 min)
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Retain Foundation Quiz
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26
Closing
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Thank you!
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Course Evaluation
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Ready to lead a team that runs digital orthodontics like a machine?
Join us inside SMARTA and take the guesswork out of digital orthodontics—one foundation, one workflow, one transformation at a time.
$2,595.00